Trusted across generations. Expertise across borders.

About Sun Life Private Wealth

In an increasingly complex financial and regulatory environment, having an expert insurance partner who can protect wealth across borders and generations has never been more important.

As a pioneer in High Net Worth (HNW) life insurance since the 1990s, Sun Life is an industry leader in creating bespoke life insurance solutions designed to protect, grow, and transfer wealth across generations.

At Sun Life Private Wealth, we set a new benchmark for excellence as we bring together 4 Sun Life entities to offer a seamless experience:

  • Sun Life Assurance Company of Canada Singapore Branch
  • Sun Life Assurance Company of Canada Bermuda Branch
  • Sun Life Hong Kong Limited (Incorporated in Bermuda with limited liability) – High Net Worth business
  • Sun Life (DIFC) Limited

Sun Life Private Wealth brings together our global capabilities into one connected experience – combining financial strength, specialist expertise and bespoke solutions to help protect, preserve and transfer wealth across generations. 

About Sun Life Private Wealth DIFC

Our Dubai operations commenced in December 2025 following authorisation from the Dubai Financial Services Authority (“DFSA”), the independent regulator for business undertaken from and in DIFC, the leading global financial centre in the Middle East, Africa and South Asia region. This expanded footprint in DIFC aims to strengthen Sun Life Private Wealth’s partnerships with local and regional intermediaries , ensuring they have direct access to Sun Life’s expertise and solutions to serve the unique needs of HNW and UHNW Clients across the Middle East. 

Why choose Sun Life Private Wealth

Global strength and security:

Confidence built on long-term stability and trust

Innovation tailored to clients’ needs:

Seamless access to market-leading, bespoke solutions that evolve with clients’ needs 

Unmatched service excellence:

Dedicated support, global underwriting, exceptional broker service

Through our Sun Life entities, Sun Life Private Wealth supports intermediaries in the Middle East and across Asia with innovative, award‑winning life insurance solutions designed to fulfil clients’ legacy planning, wealth preservation, and business succession needs:

  • Life insurance solutions ranging from Whole Life to Indexed Universal Life for lifetime protection and wealth preservation
  • Savings-oriented life insurance solutions designed for wealth protection and long‑term accumulation

To support effective cross‑border wealth planning, our insurance solutions are issued from three different jurisdictions, namely Singapore, Hong Kong and Bermuda, thus enabling greater flexibility for international families.

Learn more about our Private Wealth solutions:

Singapore

Hong Kong

Bermuda

About Sun Life

Sun Life is a global leader in asset management, wealth, insurance, and health solutions. For more than 160 years, we have helped millions of clients worldwide achieve lifetime financial security and live healthier lives.

Backed by strong financial fundamentals and a long-standing heritage, Sun Life is proud to have supported clients and families across generations.

Prime asset manager and insurer (Asset under Management)

CAD 1.58T^

#1 Insurance business in Canada

Large market capitalization 

CAD48.3B^

Listed on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges

Strong credit rating^

Standard & Poor’s AA*

Moody’s Aa3
A.M. Best A+
DBRS AA

*One of the highest ratings among life insurance companies globally

Trailblazer and global leader in High Net Worth insurance

30 years of experience

80+ countries with Client presence

Deep heritage

160 years

28 offices globally, 8 in Asia

Address:

Unit 421, Level 4

Index Tower, DIFC

Dubai, UAE